Featured Video Clip: Do Political Attack Ads Work?
Analysts have said in recent years that political attack ads, and negative campaigning, don’t work.
But they seem to be working “better than ever,” Diane Rehm said during her domestic news hour Friday, particularly in states with Democratic candidates who have aligned themselves with President Barack Obama.
“[Attacks] stick with voters, a lot of whom aren’t researching things,” says John Dickerson, a chief political correspondent for Slate.com and a CBS political analyst and contributor.
“That’s the kind of regrettable state we’re at right now.”
The strategy could also affect voter turnout for those burned out on the attack cycle, the show’s panelists said.
Watch the full discussion.
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Watch video of our panel as they discuss the week’s top headlines in studio.